UNDRBUDR owes its success to the cycling community, giving back in the form of sponsorship is core to our value.  Below are some of the key sponsorships and programs being added to a growing list of teams and industry partners.

Upcoming In Person Sponsored Events:

Meet UNDRBUDR to learn all about our products at these upcoming events:

June 13: Historic Riverton Criterium; Riverton, NJ 

June 19: Pottstown Bike Race (PA State Championship); Pottstown, PA

July 3: Giro del Cielo Criterium; Augusta, NJ

July 10: USA CRITS; Boise, ID

July 18: Gran Fondo Asheville; Asheville, NC

July 31:USA CRITS; Littleton, CO

Sponsorship News

UNDRBUDR Announces Partnership with USA CRITS and Sponsorship of D1 Women’s Team

Montclair, NJ, March 16, 2021 – UNDRBUDR, which develops high performance, nature-inspired skincare, today announced becoming a brand sponsor of USA CRITS, the leading North American street racing series as well as sponsoring their participating D1 women’s team United Cycling.  UNDRBUDR will sponsor the 10 event Series which begins this year in June at The Saint Francis Tulsa Tough Criterium and concludes at the Winston-Salem Cycling Classic playing host to the USA CRITS Finals and International Crit Challenge. Both organizations are committed to raising the profile of criterium racing as well as elite men and women racers throughout the US.
Rich Ferraro, CEO and Founder of UNDRBUDR said “UNDRBUDR is all about high performance and connecting with the cycling community, nothing embodies this more than flat out street racing.  The USA CRITS format, nationwide stops, and live shows are helping to raise awareness of the sport as well as elite teams“, Rich added “We’re particularly impressed that USA CRITS was one of the first series of this type to provide equal pay to women racers, women are bringing so much excitement to our sport and its time they get the exposure and equity deserved”. 
UNDRBUDR also announced joining as a partner sponsor of Texas based, United Cycling’s D1 Women’s Team. The introduction was made by USA CRITS as they continue to elevate their participating teams.  
“USA CRITS looks forward to helping introduce UNDRBUDR across America. UNDRBUDR supporting both the Series and getting behind one of our D1 women’s teams is exactly what is needed as we push to grow a sustainable sports model built around the most exciting and watchable style of American bike racing,”said Scott Morris, Managing Director USA CRITS.

UNDRBUDR and Gran Fondo National Series Announce Partnership

We’ve put in a lot of hard, but always enjoyable miles at previous Gran Fondo National Series (GFNS) events. Now UNDRBUDR is an exclusive sponsoring partner with the Gran Fondo National Series throughout 2021.  With over 4,000 participants, the GFNS is comprised of cycling challenges for riders of all levels, with eight events running at amazing locations throughout the U.S.  A key event is the 2021 USA Cycling Gran Fondo National Championships held in Asheville, NC.  UNDRBUDR will contribute to the fun and festivities by providing samples and prizes to participants in many of the categories throughout each event.  GFNS Website   @granfondonationalseries  

Gran Fondo National Series

UNDRBUDR Joins as Sponsor Partner of Ostroy / NYC Velo Racing and Development Team

We are thrilled to join a short list of sponsors supporting the newly established Ostroy / NYC Velo Racing and Development Team.  UNDRBUDR proudly supports their mission to make cycling more accessible to women, trans, and femme cyclists.  @ostroy_nycvelo

Ostroy / NYC Velo Racing and Development Team